They say necessity is the mother of invention—we couldn't agree more. First the need for more power and innovation in the hands of online merchandisers led to the birth of Demandware...and now this. We've recognized the need for a resource to help guide you through the often troubling waters of ecommerce and hope that the eCommerce Innovations Blog can lend a hand on your way to the top.
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As Mobile Internet Devices Outsell Computers In 2009
By Adam Forrest
Thanks to the folks at Practical Commerce we know that for the entire year of 2009 Mobile Internet Devices outsold computers. According to the article, 450 million Mobile Internet Devices were sold compared to 306 million computers. Now while the amount of commerce currently completed via mobile is neglegible the steep adoption curve is right around the corner...are you ready?
Consumers are smart, savvy, and more technologically advanced than ever before. They are constantly using the mobile phone as an extension of everyday life. Forget dialing 411 phone numbers or addresses, forget needing to go home to compare prices on your computer, and forget having to rely on Consumer Reports for recommendations. All of this information is at the fingertips of consumers, and whether they will transact today, tomorrow, or in the future; if you are not prepared for the battle, you may have already lost.
Make sure your site is ready for mobile commerce. Pick the medium that best fits your company - whether it is through a WAP site, mobile optimized site, or native application - put your best foot forward or risk your competitor taking your consumer.
Tags: mobile ecommerce, mobile commerce
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