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Mobile Commerce Is Approaching Faster Than We Think

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As Mobile Internet Devices Outsell Computers In 2009

By Adam Forrest

Thanks to the folks at Practical Commerce we know that for the entire year of 2009 Mobile Internet Devices outsold computers.  According to the article, 450 million Mobile Internet Devices were sold compared to 306 million computers.  Now while the amount of commerce currently completed via mobile is neglegible the steep adoption curve is right around the corner...are you ready?

Consumers are smart, savvy, and more technologically advanced than ever before.  They are constantly using the mobile phone as an extension of everyday life.  Forget dialing 411 phone numbers or addresses, forget needing to go home to compare prices on your computer, and forget having to rely on Consumer Reports for recommendations.  All of this information is at the fingertips of consumers, and whether they will transact today, tomorrow, or in the future; if you are not prepared for the battle, you may have already lost.

Make sure your site is ready for mobile commerce.  Pick the medium that best fits your company - whether it is through a WAP site, mobile optimized site, or native application - put your best foot forward or risk your competitor taking your consumer.

mobile phones


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