They say necessity is the mother of invention—we couldn't agree more. First the need for more power and innovation in the hands of online merchandisers led to the birth of Demandware...and now this. We've recognized the need for a resource to help guide you through the often troubling waters of ecommerce and hope that the eCommerce Innovations Blog can lend a hand on your way to the top.
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By Jamus Driscoll, Demandware Marketing
Just noticed a nice article in today's Internet Retailer on Roots, a customer of PFSWeb and their end to end ecommerce platform. Since the migration to the new platform, Roots is reporting a 220% increase in sales, a phenomenal growth metric by any standards. What's more, Roots is not resting on its laurels: they are looking to extend further with innovative features like fulfill-from-store (which enables them to ship from store, effectively selling inventory from all channels at higher margins) and integration to social media sites like Twitter and Facebook. Check out the site at www.roots.com and the article at http://www.internetretailer.com/dailyNews.asp?id=31478.
Tags: pfsweb, client news, internet retailer, roots, news
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