Lisa Lee

About Lisa Lee

Lisa Lee is a Content Strategist at Demandware, responsible for internal and external content development spanning corporate marketing and product marketing disciplines. She has been writing about technology for two decades, both as a journalist at Forbes and as a content marketer working for some of the world's largest IT companies.

Outdoor Sector Continues to Crush eCommerce

Outdoor Sector Continues to Crush eCommerce

The latest Salesforce Shopping Index reveals, among other things, that the “active apparel” sector, which includes athleisure, sports apparel and more, continues to outperform (in a big way) other sectors of digital commerce by almost every measure. In Q1, the active...

Salesforce LIVE Highlights From XChange

Salesforce LIVE Highlights From XChange

We are still basking in the glow of Salesforce XChange 2017, our biggest customer event ever, which took place in Las Vegas in mid-May. We are especially pleased that we were able to launch Salesforce LIVE, a series of brief video interviews with retailers, thought...