Lisa Lee

About Lisa Lee

Lisa Lee is a Content Strategist at Demandware, responsible for internal and external content development spanning corporate marketing and product marketing disciplines. She has been writing about technology for two decades, both as a journalist at Forbes and as a content marketer working for some of the world's largest IT companies.

We’re On Our Way to ShopTalk!

We’re On Our Way to ShopTalk!

The 90-degree trajectory of ShopTalk, a retail industry event kicking off its second annual gathering March 19 in Las Vegas, is something to behold. In an industry already crowded with events large and small, ShopTalk, in its first year in 2016, managed to snag not...

Introducing 360-Degree Video Store Tours

Introducing 360-Degree Video Store Tours

At Salesforce Commerce Cloud we are laser focused on helping our customers connect to their shoppers in a whole new way, engaging and inspiring them online and building one-to-one store journeys that merge digital and physical. That’s why we are thrilled today to...

Salesforce XChange 2017 Registration is Open!

Salesforce XChange 2017 Registration is Open!

Registration for the XChange conference is now open! The event will take place at the Aria Las Vegas May 16-18. This year’s event marks our first customer conference as Salesforce Commerce Cloud, so we are eager to share our vision for unified commerce with our...

5 Opportunities for Retailers in 2017

5 Opportunities for Retailers in 2017

Matthew Shay, president and CEO of the National Retail Federation, opened the 2017 Retail Big Show in January by talking about something that would emerge as a theme throughout the event. That is, despite enormous advances in technology in the retail industry, in the...