Jeffrey Rohrs

About Jeffrey Rohrs

Jeff is Chief Marketing Officer for Yext, the digital knowledge management leader, and co-authored The Everywhere Brand ebook with Jay Baer. Jeff previously served as Vice President of Marketing Insights for Salesforce and ExactTarget, and his first book, AUDIENCE: Marketing in the Age of Subscribers, Fans and Followers (Wiley 2014), has been lauded by marketers and executives alike as a must-read for those interested in the rise of proprietary audience development as a core marketing responsibility.